The unwritten half

Thai culture notes

Knowing the words is half of it. These 34 notes cover the other half: when a phrase is warm and when it is cold, what a smile is doing, and the things nobody writes down because everybody already knows them.

Before you go

Planning your first trip to Thailand?

For a broader travel overview, read Morocco Walker's Thailand travel survival guide. It brings together local etiquette, transport and packing advice. Pair it with the culture notes below to prepare for everyday situations and the Thai phrases that go with them.

Sabai Thai companions exploring greetings & politeness Chapter 01

Greetings & Politeness

Always close a sentence with ครับ (men) or ค่ะ (women). It softens everything and is the single fastest way to sound polite and natural.

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Sabai Thai companions exploring numbers 1–100 Chapter 02

Numbers 1–100

Thai counts in tens cleanly: 21 is literally 'twenty-one' (ยี่สิบเอ็ด). Note 'one' becomes เอ็ด at the end of a number, and 20 is ยี่สิบ,...

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Sabai Thai companions exploring colours & objects Chapter 03

Colours & Objects

Colours follow the noun: 'red car' is 'car red' (รถสีแดง). Learn สี (colour) - you'll pair it with almost every colour word.

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Sabai Thai companions exploring family & people Chapter 04

Family & People

Kinship words double as pronouns: call someone older พี่ (pii) and someone younger น้อง (nong). It's warmer and more natural than 'you'.

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Sabai Thai companions exploring days & time Chapter 05

Days & Time

Days end in the word วัน (day): Monday is วันจันทร์. Telling time uses a different word for each part of the day - don't expect one clean...

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Sabai Thai companions exploring getting around Chapter 06

Getting Around

ไป (pai, go) and มา (maa, come) anchor directions. 'Go straight' is ตรงไป. Point with your open hand, never one finger.

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Sabai Thai companions exploring pronunciation practice Chapter 07

Pronunciation Practice

Thai has 5 tones and they change meaning completely. Record yourself, compare to the audio, and exaggerate at first - subtlety comes later.

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Sabai Thai companions exploring food & drink Chapter 08

Food & Drink

'Delicious' (อร่อย, aroy) is your most useful food word. 'Not spicy' is ไม่เผ็ด (mai phet) - say it early unless you love chilli.

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Sabai Thai companions exploring at the market Chapter 09

At the Market

Bargaining is normal at markets, not shops. Ask ลดได้ไหม (can you lower it?) with a smile. Learn your numbers first - you'll need them fo...

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Sabai Thai companions exploring daily life Chapter 10

Daily Life

Daily-routine verbs (eat, sleep, work, go) recur constantly. Thai has no verb conjugation - the verb never changes for time or person.

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Sabai Thai companions exploring emotions & feelings Chapter 11

Emotions & Feelings

Feelings often use ใจ (jai, heart): ดีใจ (glad), เสียใจ (sad), เกรงใจ (considerate). Collect the ใจ words - they reveal a lot about Thai ...

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Sabai Thai companions exploring airport & hotel check-in Chapter 12

Airport & Hotel Check-in

At hotels and airports, ที่ไหน (tii nai, where?) and เท่าไหร่ (thao rai, how much?) do most of the work. Keep your passport phrases handy.

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Sabai Thai companions exploring sports & hobbies Chapter 13

Sports & Hobbies

Talk about what you like to do with ชอบ (chorp, like) + verb: ชอบเล่น (like to play). Hobbies are great small-talk - Thais love asking ab...

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Sabai Thai companions exploring getting a taxi Chapter 14

Getting a Taxi

Tell a taxi ไปส่ง (take me to) + place, and insist on the meter: เปิดมิเตอร์ (open the meter). Have your destination written in Thai if y...

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Sabai Thai companions exploring social expressions Chapter 15

Social Expressions

Set phrases smooth conversation: ไม่เป็นไร (no worries), เกรงใจ (I don't want to impose), โอเค. These carry social weight beyond their li...

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Sabai Thai companions exploring dining out Chapter 16

Dining Out

Ordering: 'I want' is เอา (ao) for things, ขอ (khor) to politely request. เช็คบิล (check bin) asks for the bill - borrowed straight from ...

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Sabai Thai companions exploring counting & quantities Chapter 17

Counting & Quantities

Thai uses classifiers when counting: 'two bottles of water' needs the classifier ขวด. Get the common ones (คน people, อัน things, ตัว ani...

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Sabai Thai companions exploring wants & needs Chapter 18

Wants & Needs

อยาก (yaak) = want to (do), ต้องการ / ต้อง (tong) = need. อยากไป means 'want to go'. Pair อยาก with any verb to express desire.

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Sabai Thai companions exploring language help Chapter 19

Language Help

When lost, พูดช้าๆ ได้ไหม (please speak slowly) and ไม่เข้าใจ (I don't understand) are lifesavers. Thais appreciate the effort enormously.

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Sabai Thai companions exploring shopping 2: closing the deal Chapter 20

Shopping 2: Closing the Deal

Closing a deal: แพงไป (too expensive), ลดหน่อย (a little less), เอา (I'll take it). Stay friendly - losing your cool loses face and the d...

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Sabai Thai companions exploring animals Chapter 21

Animals

Animals take the classifier ตัว. Many animal words are fun and short. This is a lighter chapter - good place to rebuild momentum.

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Sabai Thai companions exploring banking & atm Chapter 22

Banking & ATM

At the bank/ATM, ถอนเงิน (withdraw) and บัญชี (account) matter. ATMs offer English, but เงิน (ngern, money) is worth knowing cold.

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Sabai Thai companions exploring health & body / pharmacy Chapter 23

Health & Body / Pharmacy

Health: เจ็บ (jep, hurt/pain) + body part tells the pharmacist what's wrong. ร้านขายยา (pharmacy) staff often speak some English and are ...

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Sabai Thai companions exploring public transport (bts/mrt) Chapter 24

Public Transport (BTS/MRT)

On the BTS/MRT, สถานี (sathaanii, station) and ตั๋ว (tua, ticket) are key. Signs are bilingual, but announcements are often Thai-first.

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Sabai Thai companions exploring housing & apartments Chapter 25

Housing & Apartments

Renting: ห้อง (room), เช่า (rent), ค่าน้ำค่าไฟ (water & electric bills). Ask ต่อเดือน (per month) so the price is unambiguous.

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Sabai Thai companions exploring comparing things Chapter 26

Comparing Things

Compare with กว่า (more...than) and ที่สุด (the most): ดีกว่า (better), ดีที่สุด (best). The structure mirrors English closely - a nice e...

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Sabai Thai companions exploring making plans & arrangements Chapter 27

Making Plans & Arrangements

Making plans leans on ว่าง (free/available) and เมื่อไหร่ (when). นัด (nat) means to make an appointment - a very common social verb.

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Sabai Thai companions exploring complaints & requests Chapter 28

Complaints & Requests

Complaints stay indirect to save face. Soften with หน่อย (a little) and ขอโทษนะ (sorry, but...). Bluntness reads as rude, even when you'r...

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Sabai Thai companions exploring culture & customs Chapter 29

Culture & Customs

Culture chapter: respect for monks, the monarchy, and elders is deep. When unsure, watch what locals do - copying is the safest guide.

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Sabai Thai companions exploring opinions & news Chapter 30

Opinions & News

Opinions use คิดว่า (I think that). News Thai gets formal and compound-heavy; don't expect to catch every word - grab keywords first.

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Sabai Thai companions exploring work & office thai Chapter 31

Work & Office Thai

Office Thai is more formal: ประชุม (meeting), เอกสาร (documents), and heavier use of polite particles. Titles and seniority matter.

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Sabai Thai companions exploring thai festivals & holidays Chapter 32

Thai Festivals & Holidays

Festivals: สงกรานต์ (Songkran, water) and ลอยกระทง (Loy Krathong, floating lights). Greeting: สุขสันต์ + festival name. These open real c...

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Sabai Thai companions exploring technology & internet Chapter 33

Technology & Internet

Tech borrows heavily from English: อินเทอร์เน็ต, แอป, ออนไลน์. If you don't know a tech word, the English one is often understood.

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Sabai Thai companions exploring regional dialects & slang Chapter 34

Regional Dialects & Slang

Regional dialects (Isan, Northern, Southern) and slang differ from Central Thai. You don't need to speak them, but recognising a few earn...

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Bua, a Sabai Thai companion
ค่อยๆ พูดก็ได้ khoi khoi phuut ko daiSlowly is fine

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